Are Facebook Ads for B2B?
Facebook News Feed Update: Is this the end?!
Not a while ago I did an AMA for a popular online community of small business owners. There was one question that really stood out: "I have a B2B and I wanted to run some Facebook Ads, but my friend advised against it. He said Facebook isn't suitable for B2B. Is that true?"
Here's what I have to say about it.
NEW Game-changing feature: Creative Reporting
Is Facebook News Feed as we know it really coming to an end? And what does this mean for businesses that rely on Facebook Marketing?
Year In Review: Sweat, tears, and champagne.
It’s no secret that Facebook Advertising is becoming more and more powerful by the week. And a new feature that Facebook launched marketers now have a fantastic way of determining their future steps and investments, so they can generate more signups, earn more revenue, increase their profits. Meet Creative Reporting.
Facebook Ads: Setting expectations
I have a love-hate relationship with 2017. While it has been my breakthrough year full of unforgettable events and memories, it has also been one of the most exhausting years of my life. Running a 6-figure business isn't easy. This was my 2017.
New Facebook Ad Features!
If effective advertising was a bodybuilding competition, Facebook Ads came to win. It's becoming the STRONGEST advertising tool out there. But there are certain expectations you need to set before launching your first campaign.
Facebook Ad Optimization: You’re doing it wrong!
"How do you keep up?" This is a question I get all the time, because Facebook keeps launching new features faster than any other advertising platform. These are just 3 updates that Facebook released in the last 3 DAYS of the previous week
You need a faster website, says Facebook
What do you think of first when hearing "Facebook Ad Optimization"? Most common answer: ANALYSIS. But! Successful Facebook Ad Optimization doesn't start with ANALYSIS. It rather starts WAAAAY before that.
Are you using Lookalike Audiences properly?
How fast is your website? You might think your website speed really isn't that important when it comes to your Facebook presence, but think again.
3 Facebook Ad Campaigns you should be running
Read about how I updated a client’s strategy and cut the cost per click and cost per lead in half overnight.
A story about my ripped jeans … and targeting
Honestly -- how long have you been postponing creating your first Facebook Ad Campaign? You cannot imagine the fantastic opportunity you have been missing. Here are 3 Facebook Ad Campaigns you should start with.
Every business has a target audience. Your audience isn't "everyone". But what do my ripped jeans have to do with that? And how the hell can my ripped jeans help you find your target audience with Facebook Ads?